[Slides] Top 15 Sales Generation Techniques (Ecommerce Customer Acquisition)

A study by Marketing Metrics found the average company has a 60-70% probability of selling again to existing customers, a 20-40% probability of selling to past customers – but only a 5-20% chance of selling to a prospect.

Yet, our marketing budget and sales efforts are dedicated almost exclusively to acquiring new customers…

This is a great opportunity for business owners to understand the importance of customer acquisition and finally plan their sales strategy more efficiently.

In fact, there are several methods to increase your sales, but in my opinion only one or maybe two strategies can effectively work in your particular niche.

Today, I want to:

1) Discuss the top 15 customer acquisition techniques

2) Use formulas and data to evaluate which strategy is more appropriate to your unique ecommerce business

3) Create action plans to improve your website sales

Learn how to master Ecommerce Customer Acquisition in order to expect an immediate growth in sales.

Event Slides:

About The Author

Rodolfo Melogli

Author, WooCommerce expert, WordCamp speaker and Internet marketer, Rodolfo Melogli helps entrepreneurs overcome their ecommerce nightmares :) Rodolfo is the organiser of the Dublin Ecommerce Meetup, WordCamp Dublin, the Dublin WordPress Meetup and the Dublin WooCommerce Meetup. He enjoys interacting with people, running on the beach and chasing tennis & soccer balls. Of course, he loves pizza too.

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